Strategy

Growth tactics and audience-building strategies for podcast newsletters.

Podcast apps don't give you your audience's contact info. A newsletter does. Here's why that matters.

The flywheel effect: use your newsletter to drive downloads, and your podcast to drive subscribers.

Sponsorships, paid subscriptions, affiliate links, and other revenue models for podcast newsletters.

Finding the right cadence: weekly, biweekly, or per-episode — and what your audience actually wants.